Anette was invited to talk at Regents Business School in the context of their lecture series ‘Sustainability monthly’ for staff and students in Global Business & Sustainability Management. The talk explores the relationships between design, sustainability and business using different examples and highlights how business can benefit from actively seeking sustainable design strategies to gain innovation and competitive advantage, and how sustainable design is becoming a valuable strategy for future-proofing a business.
Ideas Talks What's up
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Design, Sustainability & Business at Regents Business School
March 25, 2010
by anette
Category: Ideas, Talks, What's up
Tags: business, strategy, sustainability
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Ethical Consumption and Media
We just finished a media scan and analysis of Swedish media for a client and found a strong trend in how charities are advertising in mainstream fashion and lifestyle magazines. The visual communication is appropriating distinctly commercial features with references to famous brands such as IKEA (Save the Children) or famous fashion photographers like Richard Avedon (Stockholm’s Stadsmission). This new upsurge in charity ads make us ask whether this is due to the economical crisis; if it is responding to a higher demand for ethical consumption; or if charities are simply becoming more media savvy?
May 12, 2009
by anette
Category: Ideas, What's up
Tags: consumption, ethics, insight, media
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Sustainable – Digital
- Deepend, New York, June 2008
What are the emerging trends for digital media in relation to sustainability? Anette gave the presentation Sustainable – Digital for Deepend in New York City to initiate a dialogue on how to address impacts and opportunities.
June 23, 2008
by anette
Category: Consultancy, Ideas, Talks, What's up
Tags: insight, sustainability, technology
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Swedish Luxury
Swedish Luxury, Stockholm - 28. June, 2007
In the context of the launch of the executive S80 to the International lifestyle press, Volvo cars wished to present their new luxury car, by looking closer at where the concept of luxury is going? By unpicking the concept and looking at societal and consumer trends we took a closer look at aspects of Swedish luxury. Reconstructing luxury focused on 3 aspects: the luxury of feeling (celebrating quiet beauty, good craftsmanship, attention to details and personal space), The luxury of caring (enjoying good relationships, closeness to nature and safety) and the luxury of thinking (designing clever functionality and intelligent aesthetics for confident people).
In partnership with Jung relations in Stockholm, Mathilda presented the ideas on Swedish Luxury in a talk and also moderated a panel debate on the topic. All the guests at this event got to get a crash course in eco-driving…
July 30, 2007
by anette
Category: Ideas, Research, Talks, What's up
Tags: automotive, experiential, insight, luxury
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Designability: Design & Sustainability
We worked with Trèves in Paris, to deliver a Sustainability trends communications for their use with their Major OEM clients. The presentation is based on four themes that illustrate designability: the marriage between design and sustainability. The contents were designed to tickle conversations about new ways forward in the industry.February 28, 2007
by anette
Category: Ideas, Research, What's up
Tags: design, insight, semiotics, sustainability
