What's up

  1. Happy Summer

    Fantail Woods, Sussex 21. July 2013

  2. Swarovski Futuring Workshop

    Wattens, Austria, 18 & 19 June, 2013.

    Anette was invited by the design research studio Loop.pH to be part of a team that designed and facilitated a two-day ‘futuring’ workshop for Swarovski.  The  aim was to explore ‘sustainable innovation’ and Swarovski’s future role as a corporate citizen. This ambitious workshop used a mix of approaches and tools from Metadesign and 100% Open and brought together a multidisciplinary group of experts from diverse disciplines including: mathematics, material science, social enterprise, sustainable design, synthetic biology and architecture to work together with Swarovski innovators.

  3. ‘Socially responsive design’ publication

    Published by Colophon: Kunsthøyskolen i Oslo/ Oslo National Academy of the Arts, 2013

    Anette and Hannah Jones contributed to this publication with ‘A Manifesto for Designing Together in the 21st Century’. The publication is dedicated to celebrate the past seven years of student projects and various forms of social interventions by design practitioners in the context of Socially Responsive Design  on the MA Design Programme at the Oslo National Academy of the Arts. The editors Maziar Raein and Sanneke Duijf say that it is intended more as a primer for debate rather than a definitive book. The design was done by former students Steinar & Mats.

  4. A case of SRVD at DESIS-UK

    Northumbria University, Newcastle, Tuesday 21. May 2013

    For the first Design for Social Innovation and Sustainability (DESIS) UK Network event, Anette and Hannah Jones presented the case: Metadesigning spaces of engagement & exchange. This Socially Responsive Design project took place in 2011 with the students on MA Design at Oslo National Academy of the Arts (KHiO) in the context of the revitalisation of a multi-cultural shopping centre, Veivet senter, in Oslo. Our role as facilitators was to offer a Metadesign process with holistic & creative methodologies. By using a ‘possibility-seeking’ approach, rather than ‘problem solving’, the students have to work and adapt their collaborative designs to what emerges in the situation – making them both user-centred and context specific. The case is an example of how to employ design thinking and skills to deliver sustainable social and environmental benefits to communities.

  5. Stone soup

    Zalog, Ljubljana, Slovenia 27. March 2013

    Anette was invited to Ljubljana to work with the artists Yane Calovski and Hristina Ivanoska in a project organised by the architect Bostjan Bugaric. The context was Zalog a suburb of Ljubjana. As an output of our ‘Zalog conversations’ we re-enacted the ‘Stone Soup’, a work that Hristina Ivanovska has previously done in Stockholm amongst other places. The premise of this performative art intervention is a coming together of ‘foreigners’ into a community, and the participants are invited to make a soup by bringing a chosen ingredient. Once the soup is made all the participants are served the soup whose flavour depends on the gifts each person brought to the pot. This stone soup and gesture has historical roots in folk-tales as well as ‘potluck’ and gift-economies in various communities. This intervention inscribed itself as part of a bigger investigation into the area and the programme: Cultural Acupuncture Treatment For Suburb, which has as focus to improve public spaces in the suburbs in six localities around Central European capitals.

  6. Mapping Design – across all times and everything

    Workshop, Department of Design, Goldsmiths, University of London, 6 February 2013

    Mathilda facilitated a workshop with the BA Design first year students, as part of their contextual course Ecology and Design. In the workshop we explored how objects of design are influenced by, and influence difference aspects of society and over time  – a really big scale outlook on design, based in the materiality of and our relationships with everyday objects. We used Stewart Brand’s model of civilization, with six layers from the very slow, ‘nature’, through ‘culture’, ‘governance’, ‘infrastructure’, ‘commerce’ to the very fast, ‘fashion’ as a starting point, adding a continuum from ‘positive’ to ‘negative’ impact. We plotted the model on the floor of the big workshop space, placing objects we had brought in where we thought they best fit. Then we used string to explore links between different objects and layers. This was a process of negotiation and provoked challenging discussions. Did the clock origin from culture or governance? What is its contribution to our lifestyles today? And what about sneakers?

    Brand, S. 1999. The Clock of the Long Now: Time and Responsibility. London: Weidenfeld and Nicolson.

  7. Global Leadership Award for the apparel sector

    Award ceremony at the Architecture Museum in Stockholm, 30 January 2013

    Mathilda, in her role as Associate of Sustainable Fashion Academy, Sweden, co-moderated the award ceremony and panel debate Global Leadership Award at the Architecture Museum in Stockholm. The award was presented to DEFRA and WRAP for their important work on the Sustainable Clothing Roadmap and Action Plan in the UK. The panel debate, which was part of the award ceremony, featured the Swedish Environmental Minister, Lena Ek, Helena Helmersson, Head of Sustainability at fashion giant H&M, and prominent guests from the UK, including Jennifer Decker of WRAP, the Baroness Lola Young, parliamentarian in the House of Lords. Here many important issues were raised and even some pledges were made.

  8. Fashion in the Anthropocene

    Konstfack, Stockholm, 17 January 2013

    Mathilda delivered the lecture Metadesign and Fashion – How can we mobilise design sensibilities for sustainable products, systems and paradigms? at the Anthropocene seminar hosted by department of Industrial Design, Konstfack University College of Arts, Crafts and Design, Stockholm and organized by Martin Avila. The seminar explored design’s role in the anthropocene – “the human age”, our current geological period. Other speakers were Garry Peterson, Professor of Environmental Sciences, Stockholm Resilience Centre and Jakob von Heland, Filmmaker and consultant on human ecology and resilience. You can see Mathilda’s lecture here.

  9. Slow and Fast Fashion

    LCF, London, 27 November 2012

    The new and richly illustrated The Sustainable Fashion Handbook edited by Professor Sandy Black and published by Thames & Hudson was launched with a talk by the editor at London College of Fashion. Mathilda has contributed with the chapter Slow and fast fashion – Towards honouring the fashion moment in environmental strategies for fashion. The text discusses scenarios for new ways of engaging with fashion, from producer and user perspectives, and draws on empirical research from the Lifetimes project (with Dr Kate Fletcher) and Mathilda’s own PhD project Lucky People Forecast. The book includes texts from leading experts and thinkers in the field, including Dr Kate Fletcher and Professor Otto von Busch and interviews with and statements from key actors, such as Vivienne Westwood.
    Tham, M. (2012). Slow and fast fashion – Towards honouring the fashion moment in environmental strategies for fashion. In Black, S. (ed.) The Sustainable Fashion Handbook. London: Thames and Hudson.

  10. sky mile by foreign investment

    Wild New Territories, London 19 & 20 September 2012

    foreign investment did a new piece in which Anette is involved. This time the context is the exhibition called Wild New Territories; a project that aims to challenge some of the widespread assumptions on the disconnect between ‘wilderness’, ‘humanity’ and ‘nature’. Here foreign investment speculate on the value of the sky above the Kings Cross area in London. This work can be described as a “peinture vivante” and includes an Urban Shepherd and the Pearly King and Princess of St. Pancras. The performances took place at Canada House and then at Camley Natural Park in Kings Cross, London.

  11. Bisociating diversities for socially responsive design

    Central St. Martins, London 11 September 2012.

    To kick start the Design & Emotion conference we did a three-­hour workshop introducing a method called ‘bisociating diversities’ that aims to provide a focused framework for ideation and to tease out fresh and possibly surprising new concepts. This playful design method has evolved out of our ongoing research into ‘metadesign’ (Jones and Lundebye, 2012). We had participants from industry and academia co-design some interesting concepts for socially responsive design, such as “happifying communities-on-the-go.”

  12. Metadesign at the Design & Emotion conference

    Central St. Martins School of Art & Design, London 11-14. September 2012

    Anette and Hannah Jones are presenting a paper and a workshop at the 8th International Conference on Design & Emotion, this year hosted at Central St. Martins College of Arts and Design in London. The article presents the findings from the first phase of an SRVD project carried out in November 2011 with the MA Design students at Oslo National Academy of the Arts (KHiO). The project, entitled ‘Metadesigning Spaces of Engagement and Exchange’ set about ‘bisociating diversities’ within the community and co-designing ‘seeds’ to revitalize a multi-cultural shopping and cultural centre in Veitvet, Oslo.


  13. Article in connecting the dots magazine # 5

    Connecting the Dots, London 20-23. September 2012

    What happens when designers shift their focus from satisfying consumer desires, to facilitating new social possibilities? Anette, together with Hannah Jones, has  co-written an article that explores the notion of Socially Responsive Design. They interview six design experts from their network to discover how they define Socially Responsive Design, what it feels like to be involved in this practice; and how it’s likely to impact on design in the future. The Dutch magazine connecting the dots will be out in September for the London Design Festival (14 – 23 September 2012). Read it here

  14. Green Shades of Shame

    Vestoj, Paris, summer 2012

    A new issue of Vestoj – The Journal of Sartorial Matters is out, on the intriguing and important subject of shame. Mathilda has contributed the paper The Green Shades of Shame which explores the role of shame in a lack of engagement with sustainability in fashion, and generally. The paper argues that shame is part of the very construction of fashion itself, and even that society needs fashion as a condensed zone of shame. It calls for a more nuanced discussion on fashion and sustainability which fully embraces the complex individual and societal motivations that contribute to making fashion.

    Tham, M. (2012). The Green Shades of Shame. Vestoj – The Journal of Sartorial Matters. Issue 3.

  15. happy easter

    Sussex, 8. April 2012


















  16. Stockholm + 40

    Stockholm, 5 march 2012










    Mathilda is presenting her proposal to change the paradigm of consumption to Swedish ministers today, as part of Stockholm +40 (40 years on from the first UN environment conference, held in Stockholm in 1972, and 20 since Rio). It’s being webcast here starting at midday UK time, but obviously all in Swedish. She’s on after Johan Rockström from the Stockholm Resilience Centre.

  17. Future of flooring

    Forbo Flooring Systems, London 17. February 2012







    The other day Anette was invited to attend a think tank session with Forbo Flooring. A selected group of professionals with different expertise in: architecture, design, journalism, strategic marketing/ communication discussed current issues around austerity, value creation and sustainability, moderated by Tim Vermeulen, from Premsela, the Dutch institute for fashion and design. How will these issues influence the future of Forbo’s product concept offering, design and brand positioning? Insights on where innovations are going within this segment were shared, but also the interesting question arose of what left field and disruptive innovation might change the rules of the game?


  18. Good for nothing…

    Good for Nothing, London 20 - 22 January, 2012













    Anette did some ‘good for nothing’ this weekend to help three social innovators in their endeavours to contribute to social good.  Occupy Blue Monday was a 48 hour  ’creative, collaboration gig’ bringing together a large diverse group of talented people. With a love for stories, Anette was captivated by the POP UP Festival of Stories, an amazing initiative for children set up in 2011 and run by Dylan Calder to “celebrate books, stories, and the people who make them”. Of course much much more than this, the team collaborated to clarify the purpose and mission of the initiative, provide a pertinent communication strategy as well design some product-services to enable the initiative to become sustainable over time. It was intense and seriously fun.

  19. 14 Project principles for the Aerogenerator

    10MW Aerogenerator X © 2010 Wind Power Limited & Grimshaw













    Anette has been working with Theo Bird founder of Wind Power Limited on refining a set of 14 project principles for the Aerogenerator – an innovative offshore wind turbine. Inspired by Kelly Johnson’s Skunkworks, these guidelines for advanced research and innovation in cleantech were generated with input by several established partners to the Aerogenerator project such as Grimshaw Architects, Virgin Galactic etc. The purpose of these principles is to tell the story of the project and invite audiences to share experiences in developing and managing complex projects. The role of sustainability is inherent in the project principles in terms of design, function and business case. The 14 project principles for the Aerogenerator were presented yesterday at the Helen Hamlyn Center at the RCA, and will shortly be presented at Cranfield University and at the British Council’s Everything Forever Now symposium in Bangkok which has been curated by Wallpaper magazine’s Editor at Large, Henrietta Thompson.

  20. Sustainability and Fashion at Raffles Design Institute

    Raffles Design Institute, Shanghai, 26 August, 2011

    Mathilda delivered a talk to the fashion students of Raffles Design Institute in Shanghai. Two students have been invited to create outfits for the exhibition Eco-Chic – Towards Sino-Swedish Sustainable Fashion. The talk provoked some good discussion on how sustainable fashion may be possible considering the pressure to achieve low price. Mathilda was excited to meet both students and staff, including Alen Poropat, who teaches sustainability at Raffles. Hopefully there can be more collaborations in the future!

What’s up

Lundebye & Tham is a creative design and research consultancy that offers ideas, talks, workshops and strategies to inform and inspire sustainable futures.

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